How to organize our presence in a Chinese show
Following our previous article that tried to how to have presence in Chinese fairs, We continue to develop this important aspect to inform our company in China. In this case we will see how to organize our presence in a Chinese show.
Having decided our participation in a particular fair, It is important to know how to prepare the stand and what material must carry. First keep in mind that All information must be translated into Chinese, both signs, and catalogs, videos, etc., so it is wise to ask the Chinese translation of all documentation and highly recommended, printing in China itself, where we will find very cheap prices and fast and efficient service.
Catalogs must be in Chinese and English or Chinese and Spanish, so we also allow us to know what we talked about in case you need to use them to give certain explanations customer.
We also ask that we make in China, the "roll-up" and tarpaulins, our images and it is always convenient to carry a video presentation of our company and our products to put in a TV monitor, we can rent the same fair, or even better one interactive kiosk-type application app for touchscreens, they work alone attracting potential customers and even your contact information.
Regarding the products to be exhibited at the stand, It will depend on the nature thereof and the degree of ease to transport and always we must have the official carrier of the fair, forwarder or some confidence that guarantees that there will be problems from time to temporary importation thereof.
Equally we must have the necessary documentation in case any product displayed on the same show and the buyer has to make the final importation sold. In those great products and very expensive transport, We can always choose to exhibit scale models or replicas of them in type materials ABS, This can be ordered in China and is relatively fast and cheap.
Although we have all the information available on our website, catalogs remain indispensable at fairs and it is advisable to take some promotional gift merchadising, pen type, USB flash drives, etc. with company logo.
Always count on stand should permanently be a person who speaks Mandarin Chinese for dealing with customers, as very little English is widespread and the vast majority of our visitors are going to need to be translated into your language.
Do you have any questions regarding how to organize the presence of your company in a Chinese show?, Do you need to organize professional opoyo?. In ChinaGestion we are to solve all these problems and more. Do not miss contact with us. We will be happy to assist you.
